![]() ![]() Teamgate is one such CRM company, solidly founded on this doctrine of stability, nurturing, and growth. These six tenets of relationship-building might sound obvious, and even over simplistic, but the real meaning behind these words are the foundations and cornerstones on which all great modern CRM software is built. Make the other person feel important – and do it sincerely.Talk in terms of the other person’s interest.Encourage others to talk about themselves. Remember that a person’s name is, to that person, the sweetest and most important sound in any language.Become genuinely interested in other people.In his iconic 20th century book, ‘ How to win friends and influence people ’, Carnegie listed six simple traits which he believed go a long way towards making people like you: Nice, but what’s that got to do with CRM? You might ask.īelieve it or not, the answer is probably, ‘everything’. To influence a customer you need to make him feel important. To win a customer you need to create a relationship. ![]() In the words of the great American business and leadership influencer, Dale Carnegie: ![]()
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